Break in case of marketing emergency

Yes, it's a cheat in your movie trailer to use Arcade Fire (as in the appropriation of "Wake Up" in the trailer for Where the Wild Things Are, embedded below) or "Hoppipolla" by Sigur Ros (Children of Men, Slumdog Millionaire) or "Aquarium" from Saint-Saëns The Carnival of Animals (first Benjamin Button trailer, for example) in your trailer. But trailers are all about shortcuts to the pleasure centers of your brain, and the trailer below pushes many of them.

Not to say it might not still be a dud of a movie--you can't draw any meaningful conclusions from such a short and produced montage--but count me among the intrigued, especially since YYY's Karen O is collaborating with Carter Burwell on the score/soundtrack.